Every cabinet line I carry can be priced two different ways, and most homeowners only ever see one of them: the door style you fall in love with on Pinterest.

What you don’t see is that the same cabinet box, in the same brand, can cost anywhere from entry-level to nearly double, depending entirely on which door style and finish you pick. That swing is bigger than most people expect, and it’s the real reason two homeowners can buy from the same brand and end up with completely different bills.

Here’s the honest range, lowest door style to highest door style, for the lines I carry:

ROC Cabinetry has the widest accessible entry point. Their most affordable door styles sit at the bottom of what I offer, and their premium inset styles run close to 75 percent more than their entry styles. ROC is a real value play without sacrificing all-wood construction.

DL Cabinetry runs a similar spread, entry to premium, with their high-end European White Oak finish landing at roughly double their entry-level door pricing. DL gives you meaningful room to start affordable and upgrade specific elements later.

AVA Cabinetry has the tightest spread of any line I carry — their door styles stay relatively close together in price, which makes AVA a predictable choice if you want cabinet pricing that doesn’t swing wildly based on which finish catches your eye.

SOLLiD and ENVii sit at the top of what I offer, and their range is the widest of all. Their entry-level Three Series styles start where SOLLiD and ENVii begin, and their Custom Series can run nearly 80 percent above that starting point. This is where you go when you want the absolute best construction and the most design freedom, and you’re willing to pay for both.

Here’s what most people don’t expect: these tiers overlap more than the brand names suggest. A high-end ROC or DL selection can land in the same range as an entry-level SOLLiD or ENVii selection. The brand name on the box tells you less than the specific door style and finish inside it.

This is exactly why I don’t sell you a tier. I sell you a kitchen built from whichever combination actually fits your space, your style, and your budget — even if that means mixing decisions across lines rather than locking you into one brand’s entire catalog.

What I will tell you plainly: every line I carry is all-wood construction with soft-close hardware as standard, not an upgrade you have to ask for. The swing in price reflects differences in door style, finish complexity, and construction detail — not whether the cabinet is “real wood” versus something cheaper wearing a wood-grain sticker. Nobody I work with sells you that, and I won’t either.

When you’re ready to talk numbers for your specific kitchen, the right first step isn’t picking a tier. It’s telling me your square footage and your style direction, and letting me show you exactly where you land — and what moving up or down a door style actually does to your total.